Alex Nepal is a BIM student at Nepal Commerce Campus, Tribhuvan University, with an interest in SEO, digital marketing and information technology.
My journey
I'm a Bachelor of Information Management (BIM) student at Nepal Commerce Campus, Tribhuvan University, now in my final year. BIM gave me a base in technology and business, and along the way my interest moved toward how people find information online.
Why SEO
I became interested in SEO because I enjoy understanding how websites appear in search engines, how users search for information, and how websites can be improved through data and content. It brings together analysis, writing and technical thinking, which suits the way I like to work.
What I'm doing now
I've worked in SEO at Velox Labs, doing keyword research, on-page and technical SEO, and content optimisation on real websites. See my experience, projects and skills.
Career Interests
I’m Alex Nepal, a Bachelor of Information Management (BIM) student at Tribhuvan University with a strong interest in SEO, digital marketing, and information technology. My studies have helped me develop an understanding of both business and technology, while my practical experience has encouraged me to focus more on how digital platforms can help businesses grow.
My main career interest is Search Engine Optimization (SEO) and digital marketing. I enjoy learning how search engines understand websites and how businesses can improve their online visibility. I have developed practical knowledge of keyword research, search intent, on-page SEO, technical SEO, content optimization, internal linking, indexing, website performance, and backlink analysis.
I have worked with tools including Google Search Console, Google Analytics, Google Keyword Planner, PageSpeed Insights, WordPress, Elementor, Canva, and Google Search. Using these tools, I have learned how to analyze website performance, identify SEO issues, understand search queries, and make improvements based on actual data.
One area I particularly enjoy is search intent and content optimization. I like analyzing what users are actually looking for and then improving webpages so that the content is useful, easy to understand, and relevant to their search. I have also gained experience working with SEO content for topics related to Australian migration and professional skills assessment, which has helped me understand the importance of accurate information and well-structured content.
Alongside digital marketing, my BIM background has given me a foundation in information technology and web technologies. I have basic knowledge of HTML, CSS, JavaScript, PHP, MySQL, Git, GitHub, and XAMPP. My academic work has also given me experience with databases and developing simple web-based systems, which helps me understand the technical side of websites and how it connects with SEO.
I am interested in career opportunities such as SEO Analyst, SEO Executive, Digital Marketing Executive, and IT roles. I want to continue developing my practical skills by working with real websites, real search data, and real business objectives.
In the future, I aim to strengthen my knowledge of technical SEO, analytics, content strategy, website optimization, and digital marketing while continuing to build my IT skills. My goal is to develop a career where I can combine my understanding of technology with digital marketing to help businesses improve their online presence and achieve measurable results.
I see my BIM background as a strong foundation because it allows me to understand both the technical and business sides of digital work. I’m continuously learning, experimenting with new tools, and looking for opportunities to turn that knowledge into practical experience.